Designer Previewed his “5 Years in Fashion” Collection at the Samsung Experience
New York, NY – Feb 24, 2009 – On Friday, February 20, 2009, New York-based celebrity darling and fashion designer INDASHIO hosted a night of illusional fashions from his fall 2009 show “5 Years in Fashion” at the Samsung Experience in the Time Warner Center — and made history. A seemingly short parade of fantasy-fashions models took the runway with INDASHIO’s sexy designs – all hand painted by Mehron Team.
Inspired by themes he developed through the years, each model represented a vision from one of his previous shows—Paper Dolls, Las Vegas, Edward Scissorhands, Rags to Riches and Candy. Led by Jinny, an exclusive Mehron artist, co-creator of Mehron’s Paradise body paint products and world renowned bodypainting master artist who will serve as key makeup artist alongside Chicago’s hottest airbrush artist Mario Ink, each model was transformed the models into the inspiration and illusion of Indashio’s work and masterpiece creations using Mehron’s famous Paradise bodypaint and LUX Airbrush products.
More than 300 celebrities and VIP’s jam-packed the hi-tech Samsung Experience, which provided the perfect backdrop for the star-studded audience. Celebrities such as Richie Rich, Terri Steven, designer on BRAVO’S Project Runway; Samantha Cole, Alexander Allen, Tony Williams, Stacey McKenzie, Egypt radio personality, owner of famed MEHRON Martin Melik and Shoe designers SHANE & SHAWN WARD, sat front row to support the notorious designer.
INDASHIO, who dressed the part with a head full of Mehron Make-Up by artists Mario Ink, chose the Samsung Experience as the backdrop for the debut of his collection due to its innovative look and feel. “The Samsung Experience is a hot spot! Samsungs’s products are as hot as they are influential,” said the 25-year old fashion designer, stylist and entrepreneur.
Sponsors for the INDASHIO “5 Years in Fashion” Collection included: SAMSUNG EXPERIENCE, MEHRON Make-Up, Shane & Shawn Shoes, Cutler Salon, Liquid Lighting Energy Drink, and Tyku. For media inquiries, please contact press@indashio.com
ABOUT INDASHIO
As the winner of VH1 “Glam God” — an 8 episode series that aired on VH1 this fall, which pitted 12 talented stylists from around the country against each other for the coveted title of “Glam God”, INDASHIO’s infectious personality, star qualities, and over the top design sense have landed him squarely center stage as reigning VH1 Glam God. INDASHIO’s swag includes a contract with leading style agency ARTISTS by Timothy Priano, the coveted right to style for leading celebrity magazine US Weekly, and $100,000 cash prize. For more visit www.indashio.com
ABOUT MEHRON
For over 80 years, Mehron has been a recognized leader in the performance-oriented makeup products industry. The company manufactures high-quality products for commercial theatrical, educational, motion picture, television, video, opera, clowning, Halloween and face painting markets. Their private label division produces color cosmetics, as well as other health and beauty items including bath and body treatments. Mehron products are sold in 3,000 retail specialty stores in over 25 countries worldwide.
For more on Mehron Inc., please visit www.mehron.com
ABOUT SAMSUNG EXPERIENCE
The Samsung Exp erience is a remarkable 10,000-square-foot interactive brand emporium that provides a creative experience through Samsung’s vision of digital convergence. The site features hundreds of Samsung products in unique technology demonstrations that allow you to discover, touch, hear, and engage with the latest technology to create your own digital lifestyle. This permanent venue is located on the third floor of The Shops at Columbus Circle in the Time Warner Center . For more information about Samsung Exp erience,
visit: www.samsung.com/experience
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